eSports Management

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Duration

40 hours (Aprox. 3 months)

Fees

1500€*

Format

Online

Language

Spanish
English

Train at ESBS, one of the best sports management schools in Spain and become a leading professional in the sports industry.

With our profesional eSports program you’ll learn to manage teams in the booming eSports industry. A sector currently valued at around $2 billion, is projected to grow between 20% and 30% over the next 10 years, opening up new businiess opportunites for professionals passionate about the sports and/or video game industries.

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eSports, a constantly growing industry

In 2023 approximately 2.76 billion hours were spent on eSports-related content a 75% increase compared to 2020. Thw growth of this sector brings with it new professional opportunities.

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A sector with a lot of diversity

eSports is not only growing globally, but it's also a diverse sector where 50% of users are women. This opens up more opportunities for women professionals in the industry, making it a very diverse and broad sector.

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Intersection with traditional football

More and more clubs are integrating an esports division into their business plan. In Spain, clubs like FC Barcelona, Real Madrid, Valencia CF, and Real Betis among many others already have a dedicated eSports division.

Programme aimed at:

  • Sports industry professionals or sports agencies looking to adapt to new digital trends and expand their knowledge into the eSports sector.
  • Final-year students of degrees such as Business Administration, Marketing, Communication, Communication Sciences and Finance who are looking to specialize in a sector that offers them new job opportunities in a sector with growth potential.
  • eSports players who are passionate about the industry and are looking to turn their hobby into a professional career.
  • Investors interested in developing or investing in business within the eSports ecosystem, such as startups, organizations, streaming platforms, or related services.
  • Clubs that do not yet have an eSports divsion but are looking to develop one.
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Faculty

Study Programme

  • Introduction to eSports
    To provide a fundamental understanding of eSports, its ecosystem, and its economic impact.
  • Marketing and business in eSports
    Explore the business models, sponsorships, and marketing strategies that shape eSports.
  • Event management and production.
    Learn how to plan, organize, and execute eSports events.
  • Law, contracts and intellectual property
    Understanding the legal frameworks that regulate eSports, player contracts, and intellectual property rights.
  • Player performance, health and psychology
    Addressing mental and physical well-being in eSports
  • Final project
    Apply the acquired knowledge to a real initiative within the framework of eSports.
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Why choose this programme?

  • What makes this program unique?
  • Masterclasses included
  • Price and calendar
  • Comprehensive curriculum: Covers business, marketing, law, digital event management, player health, and eSports governance.
  • Relevant industry case studies: As a student in the program, you will analyze real sponsorship contracts, legal challenges, and tournament productions, developing the skills necessary to succeed in the industry.
  • Practical learning: With workshops focused on event management, business strategy and contract negotiation.
  • Hybrid learning: Combines recorded materials, live classes, and interactive workshops for greater flexibility.
  • Masterclasses with industry experts: In-depth sessions on technology, governance, and analytics in eSports.
  • Finail project: As a student, you will apply your knowledge to create a business plan, a marketing strategy, or a tournament proposal.

Governance and ethics in eSports (4 hours)

  • Regulatory bodies ini eSports: Riot Games, Valve, ESL, FIFA
  • Ethical issues: match-fixinig, doping, fair play
  • International policies and legislation in eSports

Technology and Innovation (4 hours):

  • Fundamentals of video game design and eSports ecosystem
  • Streaming platforms, software, and production tools
  • Emerging technologies: VR/AR, blockchain, AI in eSports

Data analysis and performance in eSports(4 hours):

  • AI-powered player analysis and coaching tools
  • Audience metrics and ROI tracking in sponsorships
  • Data-driven decision making in eSports organizations

Next intake: March 2026

General price: 1500€

Price for ESBS students and alumni: 800€

Our goal is to turn people's passion for sport into their career.

We’re waiting for you!

This form brings you one step closer to the next step in your career.


 

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