What is Sports Management?
Sports management is a discipline that combines knowledge of administration, management, and business with the specifics of the sports industry. If you’re passionate about sports and can see yourself working in this exciting sector, a degree or postgraduate course in Sports Management could be the perfect option for you.
As a professional in the sports industry, you’ll be able to work in leadership roles in clubs and leagues or manage areas such as sponsorship, marketing, communications, operations, or the organisation of sporting events.
According to a study published in the Journal of Sport Management in 2020, sports management is essential for professionalising and optimising resources in an industry that generates over 500 billion euros annually worldwide.
Likewise, reports from Deloitte and PwC in 2021 agree that knowledge in sports management is crucial for the growth of the sports industry, a sector with a growing market and increasing demand for professionals who understand both sports and the business behind it.
What career paths can Sports Management open up for you?
Learning about the business side of the sports industry and studying sports management will allow you to work across various sectors within sports. Some of the key areas include:
- Sports Club management: Plan, coordinate, and oversee all operations within a club, from managing teams to building relationships with sponsors.
- Event organisation: Take charge of ensuring the success of each event, managing all logistical, promotional, and operational aspects.
- Sports marketing: Create and implement marketing strategies to boost the visibility of teams, attract sponsors, and enhance fan experiences.
- Sports facility management: Maximise the usage and revenue of facilities like stadiums, sports centres, and gyms.
Why study Sports Management?
The sports industry is on the rise, and with it, the demand for professionals who can manage and lead the various sectors within it.
We’re not just talking about traditional sports, but also emerging areas like eSports and women’s sports, which are gaining ground and need trained professionals to take them to the next level.
According to PwC and Deloitte reports from 2021, the sports industry will continue growing in the coming years, increasing the demand for experts in Sports Management.
Opportunities aren’t just limited to big football clubs or sports leagues; sectors like sports tourism, the organisation of international events, and sports startups are also in need of professionals with vision and leadership.
Why choose ESBS to study Sports Management?
At ESBS European Sport Business School, we offer comprehensive training in Sports Management, from Bachelor’s degrees to postgraduate programmes.
Our Master in International Sports Management is currently the top sports management programme in Spain and ranks among the top 3 in Europe, according to the specialised ranking from the British publication SportBusiness. As part of ACE Education, Europe’s largest business school group, with 17 campuses across Spain, France, and the UK, we provide an unparalleled educational experience.
Our hands-on approach allows you to train directly with professionals and organisations in the sports industry, so you can understand the real challenges of the sector and gain the skills needed to lead in sports management.
Our Sports Management programmes, both undergraduate and postgraduate, are designed to give you a global view of the sports business. We combine theoretical classes, practical case studies, and projects with sports industry organisations. Since 2009, we’ve been training professionals in Sports Management, building a network of companies that offer a direct link to the sports world. This gives you access to a unique network of contacts and professional opportunities in the sports industry, both in Spain and internationally.
Career opportunities
Studying Sports Management at ESBS, whether through our Bachelor’s or Master’s programmes, opens the door to various job opportunities in the sports industry. You’ll be able to take on high-responsibility roles in sports clubs, federations, sports marketing companies, or even in the management of international events.
Our students have had the chance to work in prestigious organisations like Valencia CF, MLS (Major League Soccer), or Euroleague Basketball, showcasing the strength of our training and the valuable network we provide.
Take the first step
If you’re passionate about sports and want to lead in this industry, Sports Management is your path. At ESBS, we offer you the training and tools you need to succeed in this field.
Don’t wait any longer, request information about our Sports Management programmes and start your career in this exciting and opportunity-filled industry. We’re waiting for you at ESBS!
Visit us at www.esbs-spain.com and discover how you can begin your future in Sports Management.
